The #AdviceSaves campaign shines the spotlight on the invaluable work of AdviceUK members and independent advice organisations across the UK. Their work transforms lives for people in their communities, providing life-changing advice to vulnerable people on anything from debt advice and housing to immigration, disability and health.

This years’ Advice Saves campaign will focus on demonstrating the impact of advice by showing:
Download our campaign supporter toolkit. It includes suggested social media copy, social media graphics, and other resources for you to support the life-changing impact of advice services this Advice Week.
Hear directly from AdviceUK members and the people they support about the life-changing impact of advice services.

Free and independent advice services help people navigate some of life’s most complex challenges, from debt and housing insecurity to benefits, employment and legal problems. This report sets out that advice is not only life-changing for individuals, but also delivers significant social and economic value by preventing problems from escalating and reducing pressure on public services. Drawing on evidence from advice organisations across the UK, it highlights the growing demand for advice, the workforce challenges threatening the sector’s sustainability, and the urgent need for a fully funded National Advice Workforce Strategy. Within the report are recommendations to strengthen recruitment, retention, training and career pathways, ensuring everyone can access the advice they need when they need it most.
Download the report to explore the evidence, hear directly from frontline organisations, and discover why investing in advice is investing in prevention, stronger communities and better public services.

Discover stories from advice organisations across the AdviceUK network and see how advice helps people overcome challenges, access opportunities and improve their lives. Through these stories, you’ll gain a deeper understanding of why advice matters and the vital role it plays in creating a fairer, more resilient society.
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#AdviceSaves launched in 2024 during AdviceUK’s first-ever Advice Week. In 2025 the campaign took a Workforce Development focus. Find out more in our dedicated campaign pages below: