Cookie Policy

What are cookies?
Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity. These cookies are stored by the browser on your device. They can be used for a variety of purposes, such as:

identifying your previous visits to a website,
researching the most popular features of a website

There are two main kinds of cookies: session cookies and persistent cookies. Session cookies are deleted from your computer when you close your browser, whereas persistent cookies remain stored on your computer until deleted, or until they reach their expiry date.

Cookies on our website

Advice UK uses the following cookies on this website, for the following purposes:

Cookies

Cookie Name	Cookie Category	Description	Duration
__cfduid	Necessary (needed for operation of website)	Used by the content network, Cloud flare, to identify trusted web traffic.	1 year
PHPSESSID	Necessary (needed for operation of website)	Preserves user session state across page requests.	Session
_ga	Statistical	Registers a unique ID that is used to generate statistical data on how the visitor uses the web site.	2 years
_gat	Statistical	Used by Google Analytics to throttle request rate	Session
_gid	Statistical	Registers a unique ID that is used to generate statistical data on how the visitor uses the web site.	Session
collect	Marketing	Used to send data to Google Analytics about the visitor's device an d behaviour. Tracks the visitor across devices and marketing channels.	Session
VISITOR_INFO1_LIVE	Marketing	Tries to estimate the users' b and width on pages with integrated You Tube video	1 year
YSC	Marketing	Registers an unique ID to keep statistics of what videos from You Tube the user has seen.	Session
PREF/NID/HSID/APISID/ SID	Necessary (needed for operation of website)	These are essential site cookies, used by the google reCAPTCHA. These cookies use an unique identifier for tracking purposes. reCAPTCHA service used in our forms to stop submissions from spammers.	Session
visitor_id	Marketing	The visitor cookie includes a unique visitor ID for tracking purposes.	Session
pi_opt_in	Marketing	Identifies website users that opt in to tracking and those who opt out are not tracked.	Session
visitor_id-hash	Marketing	The visitor hash cookie contains a unique ID and stores a unique hash to make sure that a malicious user can’t fake a visitor and access information.	Session
lpv accountid	Marketing	This cookie is set to stop tracking multiple page views on a single asset over a 30-minute session.	Session
pardot	Marketing	A session cookie named pardot is set in your browser while you’re logged in or visiting to access a form, landing page, or page with Pardot tracking code. The cookie denotes an active session and isn’t used for tracking.	Session
poptin_c_visitor:	Marketing	Used to count unique visitors and measure popup impressions (persistent; typically expires in 30 days).	30 days
poptin_user_ip:	Marketing	Used to identify the visitor's approximate location and prevent fraud	Session
LocalStorage keys: poptin_all_visited_pages poptin_previous_visited_pages poptin_previous_visited_pages_with_timestamp	Marketing	Used to remember if you have already seen a specific popup or closed a banner so we do not show it to you again during the same or future sessions.	Unlimited

Google cookies
AdviceUK uses Google Analytics to monitor the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users’ computers. The information generated relating to our website is used to create reports about the use of the website. Google will store and use this information.

Google’s privacy policy is available at: https://policies.google.com/privacy.

To opt out of being tracked by Google Analytics across all websites, visit http://tools.google.com/dlpage/gaoptout.

Refusing cookies
Most browsers allow you to refuse to accept cookies. Please see below for further details:

Microsoft Edge –
https://support.microsoft.com/en-gb/help/4468242/microsoft-edge-browsing-data-and-privacy-microsoft-privacy

Firefox –
https://support.mozilla.org/en-US/kb/block-websites-storing-site-preferences?redirectlocale=en-US&redirectslug=Blocking+cookies

Google Chrome –
https://support.google.com/chrome/answer/95647?hl=en-GB

Safari –
https://support.apple.com/

Opera –
http://www.opera.com/help/tutorials/security/privacy/

Poptin Cookies
We use Poptin, a third-party lead generation and marketing automation service, to display relevant messages, popups, and forms to our visitors. To provide a personalised experience and ensure our marketing is effective, Poptin uses cookies and similar technologies (such as localStorage) to track your interactions with our website. Poptin Privacy Policy
What Data is Collected?
When you interact with a Poptin overlay or form, the following information may be collected and stored:

Behavioural Data: Pages visited, links clicked, mouse movements, and scrolling activity to trigger specific popups at the right time.
Technical Data: Your IP address, browser type, operating system, and device type.
Lead Information: If you choose to submit a form, we collect the personal data you provide (such as your name, email address, or phone number).
Consent Documentation: We store a timestamp and your IP address to demonstrate when and how you provided consent for marketing communications.

Cookies & Trackers Used by Poptin
Poptin sets several trackers to manage its functionality:

poptin_c_visitor: Used to count unique visitors and measure popup impressions (persistent; typically expires in 30 days).
poptin_user_ip: Used to identify the visitor’s approximate location and prevent fraud (session-based).
LocalStorage keys: Used to remember if you have already seen a specific popup or closed a banner so we do not show it to you again during the same or future sessions. These are: poptin_all_visited_pages
poptin_previous_visited_pages
poptin_previous_visited_pages_with_timestamp

Your Choices and Control
Poptin cookies are classified as Functional or Marketing cookies. You can manage these preferences at any time via our Cookie Consent Banner or by adjusting your browser settings to block all cookies. Please note that if you disable these trackers, some features of our site (like special offers or personalised discounts) may not function correctly.

Please note: The AdviceUK website contains hyperlinks to websites owned and operated by third parties. These third party websites will have their own privacy policies, including cookies, and we suggest that you check them. They will govern the use of any personal information which is collected by cookies while visiting these websites. AdviceUK cannot accept any responsibility or liability for the privacy practices of such third party websites and your use of such websites is at your own risk.

Additional references
Further information about cookies and how to control their use is available from All About Cookies – https://www.allaboutcookies.org/ and Your Online Choices – https://www.youronlinechoices.com/uk/.