Atif is an internationally experienced CFO and Board Adviser specialising in corporate finance, governance, performance improvement and organisational transformation. His career has been shaped predominantly within technology-led and digitally native businesses, spanning more than twenty countries.
He has built and led finance and multidisciplinary business functions across complex, multi-jurisdictional environments, guiding organisations through uncertainty, structural change and large-scale operational transformation.
His board experience encompasses extensive audit and risk oversight, M&A activity, and the design of digitally enabled operating models. He combines rigorous stewardship with a considered interest in how institutions adapt to structural shifts in technology and society.
Atif read Management Sciences at the University of Bristol. He is a Certified Accountant and Certified Director. He is reading Philosophy of Artificial Intelligence at the University of Oxford, where his work examines the evolving relationship between human judgement, organisational culture and intelligent systems.
At AdviceUK, he brings disciplined financial oversight, a long-term strategic perspective and a principled commitment to governance in service of the organisation’s mission and the communities it exists to support.